Logic multiplicity in strategy formation
Rey Peña, Carlos
Ricart, Joan E.
Logic multiplicity, as a source of strategic heterogeneity and innovation, has attracted growing interest in recent research. However, while the literature has traditionally considered logic pluralism in the context of institutions, other sources of logic multiplicity have been poorly developed in strategic theory. In this article, we explore, from the intersection of cognitive and strategic management theories, the interdependence and contributions of three sources of logic multiplicity—logic perspectives—salient in strategy formation: the institutional; systemic; and analytical perspectives. We use these logic perspectives to identify three types of strategic reasoning: the mono-perspective; the hybrid perspective; and the perspectives’ integrator. By enhancing the concept of logic multiplicity, we are addressing the calls for improved dialogue between logic multiplicity and strategic practice.
Conference / Class
33 - Economics. Economic science
334 - Forms of organization and cooperation in the economy
Dirección de empresas
Empreses--Direcció i administració
Is part of
3rd Research Workshop: Missions, leadership and sustainability (UIC 2018 - Barcelona)
Rey Peña, Carlos; Ricart, Joan E.«Logic multiplicity in strategy formation». Proceedings of the III Research Workshop: Missions, leadership and sustainability. UIC, Barcelona: OmniaScience, 2018, p. 29-48. ISBN: 978-84-947996-1-7
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