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    • Branded Apps in Spain as a Means of Communicating Trends in Fashion 

      González Romo, Zahaira Fabiola; Contreras-Espinosa, Ruth Sofia; García Medina, Irene (International Journal of Interactive Mobile Technologies (iJIM), 2016)
      Apps are of great interest and curiosity for the users of mobile phones, being already highly unloaded and used for the users of smartphones. The fashion mobile applications represent only a fraction ...