Visualitzant per matèria "Travel agents"
Ara mostrant els elements 1-2 de 2
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Behavioral profiles of consumers of online travel agencies
(International Journal for Quality Research, 2018)The aim of the article is threefold: analyzing (1) the antecedents of satisfaction of online travel agencies (OTAs)' customers, and the mediating role of loyalty, and word of mouth; (2) the different ... -
Functional quality and hedonic quality: a study of the dimensions of e-service quality in online travel agencies
(Information and Management, 2012-11)We attempted to clarify the dimensions of e-service quality and their role in producing perceived value and loyalty among customers of e-commerce websites. We particularly examined whether e-quality ...